About me

For 11 years I have been working in the software industry building products that touched people's lives. I had the chance to work at the intersection of product management, user experience, and product marketing. In my blog, I write about my thoughts on startups, new techs, product management, BPA, and I curate resources too.

I love to travel and embrace what nature has in store for us. I am trying to write about my travel experiences in my travel blog and post my photos mainly on Instagram and 500px.

Featured Posts

Best Action Plan to Improve Customer Satisfaction

Customers are the most important part of any business. So customer satisfaction is also a key point that the producers look for. Customer satisfaction (often abbreviated CSat) is a term frequently used specially while marketing a product. It is a measure of how products and services supplied by a company meet or surpass customer’s expectation. Customer satisfaction is defined as the number of customers whose reported experience on the products or services exceeds specified satisfaction goals.

20 Jun, 2018

Why You Should Attend to Customer Feature Requests

Customers are less tolerant. They are prepared to take a stance if they taste a poor quality service experiences .

25 Dec, 2015

How to Improve User Ratings on App Stores

A positive user opinion plays a major role in purchasing decisions of people, be it movies restaurants games or apps. Essential ingredient for ASO (App store optimization) is a positive user sentiment. It directly influences app’s visibility and search results in app stores, aka app ranking. App rating in turn will have a bearing on how many users download the app or game. Before downloading an app, 90% of the visitors take into account its rating and reviews in PlayStore.

30 Jun, 2018

What is Progressive Web App

Whenever we hear the word ‘app’ the first thing that pops into our head is a native mobile app, typically an Android, iOS or Windows phone app. But if you follow the recent tech buzzwords ‘Progressive Web App’ is one of them. Native apps are in the scene for so long time and Progressive Web Apps (PWA) are relatively new in town and there is a lot of discussion happening. I was asked about PWA so many times from our clients and friends, I thought to write an article that will shade some light on PWA.

12 Jul, 2018

How Customer Research Fuels Product Innovation and Business Growth

Introduction

14 Sep, 2024

How to get awesome customer reviews for your mobile app

Great testimonials tell people that your product or service is awesome and existing users or customers are getting great benefits from it.

07 Mar, 2022

Top design blogs and learning resources to shape your design career

We learn a lot from online reading and there are some quality online magazines, YouTube channels and blogs who every day contribute to the design community in numerous ways. Today we are sharing a list of good design learning resources to shape your design career or just to enhance your knowledge on the subject of good design.

08 Mar, 2022

What is the Customer Effort Score

Though there are a number of ways to measure the customer satisfaction, yet most of them follow a simple survey. Here we’ll discuss about Customer Effort Score (CES), a popular methodology for customer satisfaction.

15 Jun, 2018

How to improve your customer success by asking this simple proven questions

Irrespective of which type of business you own, customer success is always about what outcome the customer hopes to achieve with your products and services, and how you as a company you are helping them to meet their goal.

25 Jul, 2018

12 points you should not ignore while communicating with your customers

While communicating with our customers I came across many moments from Aha to Oh shit and learnt few things about customer interaction in the journey so far. Some of the learnings came from peer entrepreneurs and some came from my experiences. Here are my findings —

01 Aug, 2023

How virality works : A look inside recent triumph of Sarahah

If you are not sleeping under a rock your virtual social world is supposed to be surrounded by ‘Sarahah’ at this very moment. Sarah went viral. Even if you are not using it, your friends in social media are posting some interesting messages and flooding your Facebook or Twitter feed. Before digging into the details let’s have a look at some basic information about Sarahah.

09 Sep, 2017

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Travel Blogs

Chasing the horizon: Reaching new heights with the Phulara Ridge trek

Welcome to our blog to the Phulara Ridge trek, one of the most popular trekking destinations in India. Situated in the Kumaon region of Uttarakhand, the Phulara Ridge offers trekkers a breathtaking view of the snow-capped Himalayas, lush green forests, and meadows dotted with colourful wildflowers. The trek is suitable for both novice and experienced trekkers and is a perfect blend of adventure, thrill, and scenic beauty.

24 Apr, 2023

Best Action Plan to Improve Customer Satisfaction (ranitsanyal.com)

Embarking on a magnificentEverest Base Camp adventure is one of those bucket-list dreams that pulls on your heartstrings and never lets go. On your guided trek, you'll hike through friendly Sherpa villages, past the world's highest marketplace at Namche Bazaar and spot Mount Everest for the first time at Kala Patthar. When you finally reach Everest Base Camp and raise your hands and hiking poles in celebration, a sense of achievement like you've never felt before will overwhelm you. With high altitudes, even higher health and safety standards and shorter options available, we'll be with you every step of the way.

18 Sep, 2023

The evergreen beauty of Gaumukh And Tapovan

The beauty of Gaumukh and Tapovan is evergreen, and it never fades. Every season brings its unique charm, from the lush greenery of summer to the snowy wonderland of winter. And yet, no matter when you visit, you will be enchanted by the serene beauty of these twin wonders.

A journey to Kasol Manikaran and Tosh

When it comes to finding a destination that is beautiful, serene, adventurous and available through the year, in Kasol India has already found its favorite spot to travel to. Kasol shot to fame for a plethora of reasons, the prime being the kind of serene beauty that surrounds the city lying in the Parvati Valley as well as the activities you can do here. This quaint little town in Himachal Pradesh is situated on the banks of the Parvati River and has maintained a level of pristine beauty through the years, the kind that attracts people not just from India, but also from many different corners of the world.